Marketing Data Analyst

The Company Our client is a market leader in the North East area. Due to recent growth, they are now looking to recruit a Marketing Data Analyst. The Role * As their marketing data analyst you will evaluate consumer trends and campaign performance to optimize marketing strategies. * Collate and interpret data to identify what drives customer actions, maximize return on investment and ensure marketing budgets are spent effectively. * Monitor key metrics across channels like email, social media and ads. * Design and evaluate tests to see which ad copies, landing pages or email subject lines perform best. * Analyze user behaviour to divide audiences into targeted groups for messaging. * Investigate broader market trends and competitor strategies to identify new business opportunities. * Will be site based in Newcastle. The Person * Will ideally be degree qualified or hold relevant experience in a similar marketing role. * Attention to detail. * Highly organised and efficient in your day-to-day duties. * Self-motivated with a proactive attitude. * Strong communication (both written and verbal) and interpersonal skills. * Interest and experience in developing and implementing process improvements. The Benefits * You will be working for a well-established growing employer. * An excellent salary. * Full time permanent role. * A company experiencing continued growth, expansion and investment. * The company are fully compliant with the latest health and safety requirements for current safe working practices