Forklift Truck Sales Engineer

Forklift Truck Sales Engineer UK (National Role) £55,000 PERMANENT Role Overview A hybrid commercial and technical role focused on driving forklift truck sales growth across the UK while also providing hands-on engineering support in the early stages of development. The position combines key account management, dealer development, market analysis, and field-based technical support within the material handling sector. Key Responsibilities * Develop and deliver a UK sales strategy to achieve growth targets * Identify, win, and manage new business opportunities and key accounts * Build and maintain strong relationships with customers and partners * Develop and support a UK dealer network, including training and product support * Monitor market trends, competitor activity, and customer demand * Produce market insights to support business and product decisions * Carry out hands-on forklift diagnostics, servicing, and repairs (initial phase) * Troubleshoot mechanical, electrical, and hydraulic faults on-site and in workshops * Provide technical support to customers and dealers to reduce downtime * Support product development by feeding back market and customer insights * Work with manufacturing teams to ensure product suitability for the UK market * Assist in launching new products and supporting aftersales development Skills & Experience * Experience in B2B sales within industrial equipment or heavy machinery * Strong technical background in forklift trucks or similar equipment * Understanding of the UK material handling/logistics market * Ability to diagnose and repair mechanical, electrical, and hydraulic systems * Strong communication, negotiation, and relationship-building skills * Willingness to travel across the UK Personal Qualities * Commercially driven with a strong focus on results * Technically confident and strong problem solver * Self-motivated and comfortable working independently * Customer-focused with strong relationship management skills * Adaptable and resilient in a fast-moving environment What’s on Offer * Competitive salary with performance-based incentives * Opportunity to join a growing UK operation within a global manufacturer * Career development in both commercial and technical leadership Apply now or call Lynsey at Key Recruitment for more information