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Head Of Marketing


Head Of Marketing - Fast-growing fashion brand | Salary - £75k - £80k DOE + Benefits | Manchester Zachary Daniels are partnered with a fast-growing, digitally native womenswear brand known for its elevated aesthetic, trend-led collections, and strong social-first identity. Built around in-house design and a highly engaged online community, the brand has quickly established itself within the contemporary fashion space by blending premium-inspired styling with accessible price points. As Head of Marketing, you'll lead the development and execution of a multi-channel marketing strategy, spanning brand, performance, and customer lifecycle. Working closely with founders and the wider leadership team, the Head of Marketing will play a key role in scaling the business sustainably, balancing creativity with commercial impact. Key Responsibilities: Own and deliver the overall marketing strategy, driving both revenue growth and long-term brand equity Lead, manage, and develop a high-performing marketing team, setting clear direction and priorities Take full ownership of the marketing budget, ensuring effective allocation and clear ROI accountability Drive customer acquisition and retention across all channels including paid social, paid search, SEO, affiliates, and partnerships Oversee influencer, creator, and ambassador strategies, ensuring alignment with brand positioning Collaborate cross-functionally with Creative, eCommerce, Merchandising, Product, and Leadership teams Ensure consistency across tone of voice, brand positioning, and visual identity across all touchpoints Identify and unlock new growth opportunities across channels, markets, and audiencesAbout You: 5+ years' experience in marketing, with proven success in a senior leadership role within fashion or DTC eCommerce Strong track record of building, leading, and developing high-performing teams Highly commercial mindset, with the ability to link marketing activity directly to revenue and growth Strong creative instinct, with the ability to originate ideas and think beyond established strategies Deep understanding of customer acquisition, retention, and lifecycle marketing Highly data-driven, confident using insights to optimise performance and demonstrate ROI Experience managing significant marketing budgets with clear accountability for results Ability to identify emerging opportunities and scale new channels effectivelyWhy Apply: Join a fast-growing, digitally native fashion brand with strong momentum Opportunity to step into a leadership role at a key stage of scale and evolution Work closely with founders in a highly collaborative, entrepreneurial environment High level of ownership and autonomy-ability to make a real impact quickly Be part of a brand where creativity and innovation are genuinely valued Play a key role in shaping the next phase of growth across UK and international markets Work with a highly engaged customer community and culturally relevant product Build and develop a high-performing team within a modern, fast-paced business BBBH36239

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