Digital Marketing Executive

Digital Marketing Executive - Office Based, 21 hrs a week (7 hours per day, 3 days per week,) £14 - £18 per hour DOE Benefits * Company Discounts Overview Our client is looking for a proactive and creative Digital Marketing Executive to support and drive their online marketing activity. This role will play a key part in driving online customer acquisition through strategic content creation, SEO, website management, paid advertising campaigns, and coordination with an external SEO agency. The ideal candidate will be hands-on, data-driven and passionate about digital marketing trends, with a strong desire to learn and grow within a fast-paced environment. They will be responsible for creating compelling, keyword-optimised content across multiple platforms and managing Google Ads campaigns to deliver measurable results. Key Responsibilities * Plan, execute, and optimise digital marketing campaigns across email, social media, paid media, and website channels * Create, write, and publish engaging, SEO-optimised blog and website content that educates and informs target audiences * Manage and regularly update a WordPress website, ensuring content is fresh, user-friendly, and optimised for performance * Support and deliver SEO activity, including keyword research, on-page optimisation, and implementation of recommendations from an external SEO agency * Act as the primary point of contact for the external SEO agency, providing content, implementing guidance, and reporting on progress * Develop, manage, and optimise Google Ads and PPC campaigns, monitoring performance, controlling spend, and maximising ROI * Conduct keyword research to identify high-intent search terms and shape content and campaign strategies * Manage and deliver email marketing campaigns and newsletters, including list management, content creation, design, and performance tracking * Monitor, analyse, and report on digital performance using tools such as Google Analytics, Search Console, and advertising platform insights * Prepare regular reports on traffic, conversions, acquisition costs, and SEO performance * Work closely with the internal social media executive, to ensure consistent messaging and coordinated campaign launches * Stay up to date with digital marketing trends, tools, and best practices * Ensure brand consistency across all digital channels and compliance with relevant regulatory and professional standards Required Skills & Experience * Previous experience in a digital marketing role (or relevant internship/placement) * Understanding of key digital marketing channels including social media, email, SEO, and paid advertising * Experience using analytics tools such as Google Analytics, Meta Ads Manager, or similar platforms * Experience designing and writing email newsletters using platforms such as Omnisend, Klaviyo, or similar is essential. * Strong written communication and content creation skills * Highly organised with strong attention to detail * Ability to manage multiple projects and deadlines simultaneously * Knowledge of B2C digital marketing strategies Personal Attributes * Creative and enthusiastic with a positive, can-do attitude * Analytical mindset with a focus on performance and results * Willingness to learn and develop new skills * Strong team player with the ability to work independently If you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted