Brand Manager

Brand Manager Location: Central London Salary: Competitive + benefits 6-month contract We're recruiting an insight-driven Brand Manager to join a high-performing marketing team. This role offers the chance to shape brand strategy, drive commercial results, and strengthen long-term brand reputation. You'll take ownership of data-led brand strategies, monitor commercial performance, and lead creative campaigns across ATL, BTL, and digital platforms. Collaborating with internal teams and agency partners, you'll help bring new products to market and ensure marketing activity delivers real impact. Key responsibilities include: Generating consumer and market insights to guide strategic brand plans and three-year growth priorities Developing annual brand plans with clear objectives, tracking performance against sales, market share, and margin goals Managing marketing budgets, promotions, and in-store activation to maximise ROI Driving new product launches from concept to market Leading agencies and collaborating with internal stakeholders to align activity across channels About you: Degree-qualified (marketing, business, or similar) 4+ years' brand or marketing experience from a commercial, consumer environment Experience delivering integrated marketing campaigns including ATL, BTL, and digital Strong analytical, communication, and stakeholder management skillsThis is a great opportunity to make a visible impact in a collaborative, performance-driven environment. CVs to (url removed) New Appointments Group, Expertly Matching Employers and Jobseekers since 1975. Before submitting your CV, please take a moment to check the layout, spelling, and grammar. If your CV includes graphics or design features, we'd also appreciate a simplified version in Word format. If this role isn't for you, please check out our website for other roles that may be suitable, or send us your CV, we would still like to hear from you! You can find us on our website or LinkedIn, Facebook, Instagram and (email address removed) We are committed to fostering a diverse and inclusive environment in line with the Equality Act 2010. All qualified applicants will be considered regardless of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. New Appointments Group acts as an Employment Agency for permanent roles and as an Employment Business for temporary roles