Role: Direct Sales Executive (Desk Based) Location: London / Office Based Package: £35k to £50k Basic plus Double OTE and Benefits Our client is at the forefront of fibre connectivity to businesses across London As a Desk-Based BDM, you will play a key role in driving revenue growth by identifying and developing SME new business opportunities over the phone, email, and digital channels. You’ll manage the full sales cycle from initial outreach to closing, while nurturing strong relationships with prospective clients. To succeed in this role, you should have a proven track record in developing new business. Your experience and communication skills will be crucial in building and nurturing relationships with customers, from initial contact to closing the sale. Key Responsibilities: * Proactively source new business SME opportunities via outbound calls, emails, LinkedIn, and other digital platforms. * Qualify leads and understand client needs to tailor value propositions effectively. * Manage a pipeline of SME prospects using CRM tools, ensuring accurate forecasting and timely follow-ups. * Deliver compelling product presentations and proposals via virtual meetings and in person. * Collaborate with the marketing and sales teams to execute targeted campaigns. * Maintain up-to-date knowledge of the company’s offerings, pricing structures, and market trends. * Hit and exceed monthly and quarterly KPIs and revenue targets. The Right Candidate: * Sales experience, working in the Telecoms or Technology Sectors * Strong work ethic with passion for new business sales. * Ability to build and maintain relationships with potential clients * Knowledge of sales techniques and strategies. * Strong communication and negotiation skills. * Experience operating autonomously coupled with a sense of ownership, urgency and drive. * Ability to work collaboratively in a cross-functional environment. * Results-driven with a focus on working towards and meeting all KPIs on a weekly and monthly basis. * Proven experience in a fast-paced and agile B2B sales environment