Digital & Marketing Manager

Ready to drive digital transformation in a fast-paced, multi-brand environment? If you're a strategic marketer with a flair for digital innovation and team leadership, this role offers the perfect platform to make your mark. A London-based business operating across the UK and Europe is seeking a Digital Marketing Manager to elevate its B2B and B2C presence across multiple hair and beauty brands. You’ll take ownership of a broad marketing function, working hands-on with content, e-commerce, analytics and social strategy—while leading a small creative team and working closely with senior stakeholders. From brand guardianship to campaign optimisation, this is your chance to lead a digital evolution. This full-time position is based onsite in South Wimbledon (SW19), offering a salary up to £60,000 depending on experience. Benefits include 24 days’ holiday plus bank holidays and free on-site parking. Working hours are Monday to Friday, 8:30 to 5:30, with some European travel expected. Key Responsibilities: Lead and implement digital marketing strategies across UK and European B2B and B2C channels. Oversee content creation, brand messaging and visual identity across all platforms. Manage and grow an in-house team including graphic designers and content creators, with potential for future hires. Own campaign performance metrics across SEO, social media, CRM and paid media. Support e-commerce growth through user journey optimisation and conversion tracking. Build partnerships with freelancers, agencies and potential influencer collaborators. Skills & Experience: Proven success in a senior digital marketing role, ideally within FMCG, beauty or fashion sectors. Strong leadership skills with experience managing small, multidisciplinary teams. Excellent grasp of social media, e-commerce, SEO, analytics tools and campaign strategy. Experience tailoring messaging for varied European markets including France, Germany and the Netherlands. Confident project manager able to lead shoots, oversee creative output and ensure brand consistency. Fluent English essential; French language skills desirable. How to Apply: If you're ready to lead digital strategy in a business where creativity meets commercial impact, apply now or contact Niche Recruitment with any questions