Demand Generation Strategist

Our award-winning client is embarking on their stage of growth which means they are seeking a Demand Generation Strategist to join their team on a permanent basis. The successful Demand Generation Strategist will lead strategy for B2B and SaaS clients. Driving measurable growth through integrated organic, paid media, creative, and content strategies. Key Responsibilities: * Develop and execute demand generation strategies for enterprise B2B SaaS clients. * Own full-funnel marketing performance, driving improvements in pipeline generation, CAC, and revenue outcomes. * Serve as strategic advisor to C-level stakeholders, translating business goals into scalable marketing strategies and identifying upsell opportunities. * Drive innovation through experimentation, advanced data analysis, and testing frameworks to continuously optimize performance. * Stay ahead of industry trends, with a focus on AI's impact on B2B buying behaviour and maintaining a competitive edge. Key Skills/Experience: * The Demand Generation Strategist will be a results-driven leader with excellent communication for C-level engagement. * Over 5 years of B2B demand generation experience managing large budgets. * Proven success with Enterprise and SaaS clients across diverse markets and languages. * Advanced proficiency in LinkedIn Ads, Google Ads, HubSpot, Salesforce, and marketing automation tools. Benefits * 10% quarterly bonus * Pension * 25 days holiday plus BHs * Coaching session every month * Wellness days * Birthday day off * Monthly socials * Client networking events FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions