Digital Performance Executive

The brand is looking for someone to assist with the optimisation and creation of paid media campaigns to deliver lead generation targets, working closely with regions and schools to apply local insight. The focus of the role will be tracking and optimizing the delivery of our campaigns to deliver against lead generation targets, working closely with regions and schools to apply local insight. Client Details Private education brand in London Description Complete daily, weekly, monthly, and quarterly tasks to ensure campaigns meet targets. Work with the Digital Performance Manager to develop and manage timelines, budgets, and forecasts. Set up, optimize, and monitor campaigns in line with briefs and best practices. Ensure budgets are controlled and performance targets are achieved. Contribute to search briefs and short- and long-term strategy development. Conduct regular A/B testing to improve performance and highlight key USPs. Align with Regional Heads of Digital on priorities and update the wider team on performance. Build strong agency relationships to ensure campaigns align with global strategy. Profile Hands on PPC experience. Google, Bing, Yandex, Baidu Hands on experience of Google Display Network campaign implementation. ▪ Hands on experience of paid social campaign implementation e.g. Facebook, LinkedIn. Good cross-cultural, interpersonal & communication skills to interact with diverse nationalities and cultures. Excellent analytical skills - with the passion and drive to demonstrate and quantify success. Results orientated with the ability to consistently map efforts against identified KPIs and ROI. Up-to-date with the latest trends and best practices in website development and measurement. Google Adwords & Bing Ads certified. Experience in budget management. Experience with Google Analytics and Google 360 Direct to consumer performance targeting experience - lead generation experience Job Offer Competitive salary ranging from £30,000 to £38,000 per annum Opportunities to work on impactful projects within the education sector 3 days in the office and reporting into the digital performance manager Apply today