Digital Analyst

Digital Analyst My Client is a purpose-driven FinTech business focused on delivering inclusive, innovative financial solutions that make a real difference to customers’ lives. With strong digital products, excellent customer feedback, and an ambitious growth agenda, they offer a collaborative, supportive environment where people are encouraged to be bold, authentic, and continuously develop. The Role As a Digital Analyst, you’ll be responsible for delivering digital acquisition and performance reporting across web and app channels. Combining hands-on tracking implementation with insight-led analysis, you’ll help identify opportunities to optimise digital journeys, improve conversion, and drive sustainable growth. You’ll work closely with Marketing, Product, Technology, and Commercial teams to ensure data-driven decisions sit at the heart of digital strategy. Key Responsibilities Own digital marketing reporting across web and app Track performance using GA4 and AppsFlyer Implement and maintain tracking via GTM Build automated dashboards (e.g. Power BI) and present clear insights Support CRO and A/B testing initiatives Collaborate cross-functionally to embed data-led decision making Monitor competitors and digital banking trends About You Strong experience with GA4, GTM, and app attribution tools Excellent analytical skills with the ability to turn data into actionable insight Confident communicating insights to non-technical stakeholders Commercially minded and comfortable in fast-paced environments Experience in FinTech, digital banking, or subscription products (desirable) What’s On Offer Hybrid working (remote with office access) Competitive salary and pension Extra paid days for birthday, wellbeing, charity, and wedding Employee assistance programme & Virtual GP Supportive, inclusive culture with strong career development Interested? Apply now with your CV and portfolio. Digital Analyst