Marketing Executive

Job Role: Marketing Executive Location: Stoke Prior, Bromsgrove Salary: £30,000-£35,000 Hours: Monday-Friday (8am-4pm) Start Date: ASAP Redwood Search are recruiting for a leading name in the energy solutions sector, in their search for a Marketing Executive to join their supportive team. This role offers an exciting opportunity for a proactive and ambitious individual to contribute to a forward-thinking, rapidly growing business. Job Summary The Marketing Executive will play a key role in delivering the company’s marketing activity across digital and offline channels. This position is responsible for producing engaging content, supporting integrated campaigns, managing day-to-day channel activity and ensuring consistent and professional representation of the brand. Key Responsibilities: Integrated Campaign Delivery: -Execute multi-channel marketing campaigns that enhance brand visibility and support commercial objectives. -Coordinate campaign timelines, liaise with internal teams and manage task dependencies to ensure timely delivery. -Produce campaign materials across online and offline platforms, including copy, printed collateral and supporting documentation. -Monitor campaign performance and report on engagement, reach and overall effectiveness. -Maintain an organised archive of campaign assets and ensure documentation remains current. Website & Shopify Management: -Update product listings, specifications, imagery and pricing on the Shopify platform. -Assist with SEO improvements by optimising product titles, meta descriptions, headings and content. -Monitor site analytics and provide performance reports on traffic trends, search behaviour and engagement patterns. Content Creation & Copywriting: -Produce high-quality written and video content for websites, blogs, social media, email campaigns, product sheets and printed materials. -Create clear, accurate and customer-friendly technical content to support product understanding and purchase decisions. -Develop visual assets using Canva, Adobe or equivalent design tools. -Ensure all content aligns with brand tone of voice, style guidelines and quality standards. -Maintain an organised content library and keep assets updated as product ranges evolve. Social Media Management: -Manage posting, scheduling and engagement across the organisation’s social media channels. -Develop visual and written content aligned with campaigns, product updates and brand messaging. -Respond to comments or escalate enquiries to relevant internal teams. -Monitor social media trends and platform updates to support innovation and reach. Offline Marketing & Events Support: -Coordinate production of printed marketing materials such as brochures, leaflets, technical inserts, banners and event signage. -Support planning and execution of events, exhibitions and trade shows, including logistics, materials and on-site coordination. Brand & Asset Management: -Apply brand guidelines consistently across all materials and communication channels. -Support internal teams with templates, product sheets, presentations and branded resources. -Maintain the shared asset library, ensuring files are organised and up to date. Reporting & Administration: -Contribute to monthly performance reporting across marketing channels. -Maintain accurate data within the CRM and other marketing systems. -Support the documentation of processes, campaign logs and content calendars. Skills & Experience: -Ideally CIM-qualified with 2–5 years’ experience in a multi-channel marketing role, preferably within a product-based or technical environment. -Excellent writing skills with the ability to translate complex technical information into clear, accessible content. -Experience managing Shopify content, including product updates and basic theme adjustments. -Strong understanding of digital marketing fundamentals including SEO, analytics, email marketing and social media. -Confident creating visual assets using Canva or similar design software. -Experience supporting events, exhibitions or other offline marketing initiatives. -Strong organisational skills, capable of managing multiple tasks and deadlines. -Good analytical abilities with the capacity to interpret data and make informed recommendations. -High attention to detail and a strong commitment to accuracy