Area Sales Manager

Our client is seeking an experienced and proactive Area Sales Manager to drive growth across their Northern region within the construction and infrastructure sectors (water, power & gas). As a key representative for a leading manufacturer supplying into major water projects—including AMP8 programmes—you will build, maintain, and develop strong commercial relationships with water companies, Tier 1 contractors, and key subcontractors. This role combines strategic account management with hands-on business development and project involvement. Key Responsibilities: Sales & Business Development * Manage and grow sales within the defined geographic region (Chester to York and south to Sheffield). * Identify, develop, and convert new business opportunities with contractors, water companies, and project partners. * Promote the company’s full product offering to new and existing clients, ensuring alignment with project requirements and specifications. Account & Relationship Management * Maintain strong, long-term relationships with Tier 1 contractors, subcontractors, consultants, and water companies. * Act as the primary point of contact for all regional customers, delivering high levels of service and technical support. * Conduct regular site visits, customer meetings, and project reviews to ensure satisfaction and identify upsell or cross-sell opportunities. Project & Bid Involvement * Lead the sales element of bids and tenders, working closely with internal teams (technical, commercial, and operations) to prepare accurate proposals. * Monitor progress and pipelines for infrastructure programmes. * Interpret project documentation, specifications, and drawings to ensure correct product selection and design alignment. Skills & Experience Required * Proven experience in a field-based sales role within construction, water infrastructure, or related industrial sectors. * Strong understanding of project-based sales, ideally involving long-cycle projects, frameworks, or capital delivery programmes * Experience managing relationships with Tier 1 contractors, subcontractors, or utility providers. * Excellent communication, negotiation, and presentation skills. * Self-motivated with strong organisational skills and the ability to manage a large region independently. * Full UK driving licence In return for the right candidate our client is offering a competiitve basic salary of up to £58,000, 15% bonus, company car (hybrid), company pension and the opportunity for development