Marketing Executive

Marketing Executive Starting salary £35k - £40k, 25 days holiday, pension, employee benefits Marketing Executive - Stoke on Trent The Company * My client is a market leading global manufacturer with a people focussed culture and a strong commitment to continuous improvement and professional development. * They are looking for a creative, dynamic, professional and committed Marketing Executive to join their team, based in Stoke on Trent. The Role * As Marketing Executive, you will be responsible for developing marketing plans and programs for several brands, in line with the company's sales and marketing strategy. * Driving brand awareness and image across various segments & products in line with the corporate branding strategy. * Execution and the follow-up of the plan to convert Marketing Qualified Leads into Sales Qualified Leads in the B2B market. * Creating & coordinating marketing tools and content (PR, technical articles, case studies, blogs) for different target groups. * Collaborate with the sales team in order to define sales supporting communication activities. * Manage digital content platforms (social media, newsletters, customer trainings) and create new content items to increase online conversions and ranking in google (SEO/SEA). * Manage the outsourcing of design work, dealing with external agencies. * Organizing and attending shows and events towards different target groups. The Candidate * Degree in marketing or equivalent. * Experience working within a marketing/related function as Marketing Executive, Marketing Assistant, or similar. * Good administrative and IT skills (including Microsoft Outlook, PowerPoint, Word & Excel) * Basic knowledge of CMS Software. * Excellent verbal and communication skills * A proactive and ‘can-do’ attitude, even when working under pressure to multiple or tight deadlines, ensuring all campaigns, events and related marketing activity are delivered accurately and on time. * Strong commercial outlook and an ability to drive revenue growth through marketing. * Excellent interpersonal skills and able to work within a diverse team. * Attention to detail, organisational skills and excellent communication are critical. * Ability to work with internal stakeholders across the business and build effective working relationships. * Confident working with multiple external suppliers for the sourcing, printing, design and delivery of all relevant materials. * Experience working with the full marketing mix: print, online, social and digital. * Creativity is key, thinking out of the box. * Customer focused. * Excellent project management (evidence of this would be advantageous). * Highly self-motivated, and passionate about trade marketing. * Competent across all Microsoft Office packages. * Able to travel to industry events, training and meetings. If you are looking for an interesting new opportunity with a global business, as their new Marketing Executive, please apply now, quoting VR/05993