Digital Marketing Manager

Location: Coventry, West Midlands (Hybrid - 3 days office / 2 days remote)
Salary: 42,000 - 50,000 DOE + bonus

We're working on behalf of an award-winning eCommerce brand in the health and wellness sector , known for their innovative products and loyal customer base. Following continued growth across the UK and Europe, they're now looking to appoint a Digital Marketing Manager to take ownership of their performance marketing function and lead a high-performing team.

As Digital Marketing Manager, you'll have strategic ownership of paid media, SEO, and conversion performance across all key channels. You'll be a key player in growing digital acquisition and optimising spend effectiveness, while supporting a collaborative team and feeding into commercial decision-making.

• Plan, execute, and scale paid campaigns across Google Ads, Meta, and TikTok
• Own SEO strategy and collaborate with the content team to improve search rankings
• Manage a 500k+ annual media budget with a data-first approach
• Lead CRO initiatives through A/B testing and user behaviour analysis
• Produce regular reports on campaign performance using GA4, Looker Studio, and internal dashboards
• Line manage and mentor 2 Digital Executives
• Act as the main point of contact for external PPC and creative agencies

• 4+ years' experience in digital marketing, ideally in a DTC or eCommerce brand
• Hands-on experience with Google Ads, Facebook Business Manager, TikTok Ads
• Strong commercial acumen and experience managing sizeable digital budgets
• Proficient with GA4, Looker Studio, and Shopify (preferred)
• Strong leadership and team development skills
• Experience with Klaviyo or similar email marketing tools a plus

• 25 days holiday + bank holidays + birthday off
• Private medical insurance and annual 500 wellness budget
• Hybrid work model with flexible hours
• Annual bonus scheme (up to 10%)
• Free gym membership and discounted company products
• Monthly team socials and a yearly international retreat