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Marketing Manager


Marketing Manager (Hands-on / Creative) - £40k to £45k Bonus Benefits - City of London - Hybrid This is a great opportunity for a passionate and enthusiastic Marketing person, who is hands-on, being able to take a brief and run with it, . This opportunity is in a consumer based Fintech company, working in a small team, reporting to the Head of Marketing. Owning the marketing activity around your brief, you will be part of an energetic, friendly and professional team who all have a passion for marketing, with lots of opportunity for development and growth. This is a hands-on role suited to someone who may be a Marketing Executive looking for their next step, or a graduate with a couple of years experience and an enthusiastic drive, confident working across a mix of digital marketing activities, especially performance marketing, email/lifecycle campaigns and content execution. You’ll be working closely with the wider marketing and product teams to deliver campaigns that make a real commercial impact. SALARY ETC: * £40k to £45k bonus benefits such as 25 days holiday BH, Health Insurance, Life Insurance, Pension, Enhanced SMP/SPP, etc. * Hybrid working, with at least 2-days in the office. * City of London * Permanent, full-time REQUIREMENTS: * Must have full rights to work in the UK, as not able to offer sponsorship. * 3 / 4 years experience in a marketing role such as a Marketing Executive, or similar, which has been hands-on, or a marketing graduate that has a couple of years experience. * A relevant degree or equivalent experience. * Enjoys a hands-on marketing role, ideally with some experience in a consumer based company/organisation. * A desire to learn and progress with a passionate and enthusiastic approach to marketing, and the opportunities. * Excellent communication skills (written and spoken). * Comfortable using marketing automation tools (HubSpot preferred), and confident managing and improving email marketing campaigns. * Good understanding of digital marketing principles and how to measure success. * Comfortable using tools like Canva or similar for simple design tasks. * Strong organisational skills and attention to detail. * A practical, get-things-done mindset with a willingness to learn. DUTIES TO INCLUDE: * Brand & Content marketing, to include; writing compelling copy tailored to varied audiences. * Plan and deliver creative marketing campaigns and seasonal promotions to boost customer action and engagement. * Oversee social media content creation using Canva, aligned to brand strategy and calendar. * Refresh and manage website content to ensure relevance, clarity, and conversion. * Support the launch and ongoing promotion of new services, as well as identify upsell/cross-sell opportunities. * Plan and run digital campaigns to support customer acquisition and retention. * Manage and optimise lifecycle marketing programmes using HubSpot, targeting key stages like onboarding, usage, and re-engagement. * Set up and send segmented email campaigns, tracking performance and improving engagement over time. * Support efforts to reduce churn and increase customer value through timely and relevant communications. * Plan, track, and report on monthly marketing performance across all key channels. * Test and optimise messaging and campaigns to improve performance and ROI. * Stay on top of trends in content, automation, and digital engagement to drive innovation. * Work autonomously and collaboratively with the wider marketing and product teams. * Manage content and creative through approval workflows as needed. * Contribute to ad hoc projects that help scale brand visibility and customer engagement

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