Freelance Digital PR specialist

Freelance Digital PR Specialist Role My client are looking for a freelance Digital PR / link-building specialist to earn high-quality editorial coverage for a UK large-group accommodation brand.. This is an outreach and placement role, not a general SEO or technical role. The on-page SEO is already handled; what they need is genuine editorial links. The client are a UK platform for exclusive-use large group accommodation: manor houses, castles and big cottages sleeping 10 to 40+, booked for weddings, hen and stag weekends, milestone birthdays, family reunions and corporate retreats. They operate nationally and have a strong, content-rich website. Their gap is authority, the editorial coverage that builds trust and rankings. What you'll do * Earn editorial placements (features, mentions, expert commentary, data-led stories) on UK travel, lifestyle, wedding and group-travel publications that real people read. * Pitch stories built from our own data. We have proprietary booking data across group travel and a sister hen-party brand, so there's a genuine data story to work with. * Point coverage at our key commercial landing pages, not just the homepage, with natural anchor text. * Report placements as they land: publication, link, and target page. What this role is NOT * Not directory submissions or profile listings. * Not a monthly retainer paid for a set number of links regardless of quality. * Not general technical SEO, audits or on-page work (already covered). Must have * A track record of landing real editorial coverage in UK travel, lifestyle, wedding or consumer publications. * Genuine journalist outreach and story-pitching skills, not a network of pay-per-post blogs. * The ability to turn data into a story angle a journalist will actually run. How to apply Please send: Two or three live editorial placements you've personally landed, with links to the real articles on real publications (travel, lifestyle, wedding or similar preferred). How you price your work: per placement, per campaign, or another model. (We're looking for per-placement or per-campaign, not a retainer for a link count.) A realistic sense of how many quality placements a month you'd expect to land for a brand like ours. Applications without live placement examples won't be considered. Engagement Freelance, ongoing, paid per placement or per campaign. Remote