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Head of Digital Marketing


We are seeking a dynamic, strategic, and results-driven Head of Digital Marketing to work for one of the most innovative and collaborative resellers of broadcast, production and content creation technology in the UK. We are looking for a hands-on leader to report directly to the Marketing Director, and collaborate closely with internal stakeholders to craft and execute digital Marketing strategies that align with overall vision. CRM & social media strategy & development is a large focus for this role – managing a recent migration to Hubspot – so experience with this platform is needed for this role. This is a hybrid role (3-4 days in London) offering a basic salary of up to £80,000 + excellent benefits. The Role * Develop and implement strategic digital marketing plans to drive customer engagement, growth and expand market presence while keeping an eye on the bigger picture. * Set and lead the CRM platform strategy and migration to Hubspot. * Work with the Marketing Director to allocate budgets for a variety of channels (Paid & Organic Social, Email, Website). * Work closely with Content & Creative to promote a “digital first” content strategy. * Manage a team of Digital & Content Execs. * Lead contract negotiations with external suppliers and agencies when needed. * Lead the business development team, fostering a collaborative and results-oriented environment. * Oversee the entire sales cycle, from lead generation to closing deals, ensuring targets are met or exceeded. * Monitor and analyse key performance indicators (KPIs) to guide decision-making. * Ensure that growth strategies align with the company’s quality and brand integrity commitment. * Collaborate with Sales and all the front-line teams to ensure a seamless cross-functional customer experience. The Person * Extensive experience in a senior B2B or B2C Digital Marketing leadership role from a relevant industry. * CRM experience using Hubspot. * Social Media strategy and execution experience (Organic & Paid). * Ability to strategize across all digital marketing channels. * Ability to set and justify budgets for all channels. * Confident creating and presenting strategic plans to C-Suite. * A strategic thinker who can balance ambitious growth plans with maintaining the highest standards of quality and integrity. * Strong communication and presentation skills. * A warm, diligent, and driven leader, a people person - known for achieving success through teamwork and collaboration

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